Do well, better.
The journey to make things different.
Hear Our Story - Feature Interview on the Contendercast
We're very excited to share that we've been featured on a great podcast called the Contendercast with Justin Honaman. In the interview we cover our brand's inspiration, but also shed light a little bit about our design process. In addition, we offer up insights about some of the things we've learned along our journey to launch the Diefendorff brand.
9 Tips: How a Guy Can “Up His Game” in Style
Let’s face it, it’s not easy for a guy to be stylish. Women have a lot more options – everything from different types of outfits to accessories to hair styles. We reached out to stylists and fashion experts to give some advice on how a guy can “up his game” in style and fashion. Here are the top 9 tips.
Why We Give Back
We believe businesses should run in certain ways. In this post we explain why we're going to donate a (rather big) percentage of profits to charities and also make one of the first public commitments for the company.
Why We Won't Buy Social Media Followers
It seems like everyone buys social media followers. But what are the reasons not to buy them? Here's our approach and why we believe doing social media the "old fashioned way," is the right way.
What Does it Mean to "Service" a Watch?
Is getting a watch serviced important? Do you really need to do it? What's involved? Should you do it yourself?
What Does “Water resistance” in a Watch Mean?
Is "water resistant" the same thing as "waterproof?" How do you measure water resistance? And what does ATM mean, anyway?
What are "Jewels" in a watch?
Rubies, sapphires & diamonds. Is that what is meant by "Jewels" in a #watch? Not quite. What does 26 jewels mean? What does 17 jewels mean? Are more jewels better in a watch? We answer all of the questions and more in this post to break fact from fiction for watches.
What's a "Quartz Watch?"
How do quartz watches work? How are they different than mechanical watches? Are they a good watch to buy?
What's an "Automatic Watch?"
What's the difference between an automatic watch and a mechanical watch? Is that different from a quartz watch? What makes an automatic watch work?
What’s a “Mechanical Watch?”
What are the two main types of watches? Here we explain what a mechanical watch is as part of our 7-part series breaking down the confusing words of the watch world.
What’s a “Movement” in a watch?
The lingo of the watch world can be confusing. What is a "Movement?" This post from a longer-series breaks down the language so you can learn about what you're buying.
What the? The Top 7 Most Confusing Words in the Watch World
At first watches are straight forward - they tell time. But once you start to do a little digging, various words start to pop up that make you want to shake your head out of confusion. Here we break down the 7 most confusing terms.