Hear Our Story - Feature Interview on the Contendercast

We're very excited to share that we've been featured on a great podcast called the Contendercast with Justin Honaman

Our Interview

It was great to be able to connect with Justin. Often times interviews can feel canned and overly planned, but with Justin it was just a natural conversation.

In the interview we cover our brand's inspiration, but also shed light about our design process. In addition, we offer up insights about some of the things we've learned along our journey to launch the Diefendorff brand. The most important single piece of advice: talk to your customers, talk to your customers, talk to your customers. Toward the end of the podcast, we share a neat little trick on how to break out of your own bubble and engage people in a meaningful conversation about your brand. 

To listen on iTunes, download the May 22 episode of Contendercast. It's also available on other podcast platforms. 

Contender Brands

Just and his wife Monique head up Contender Brands. They have a number of products that are fascinating and funny; including a board game called Cocktail Farty. No joke. 

But also check out their book, Bonus Dad, Bonus Mom. It's a book to help guide a child in understanding the role of a step parent. 

What's Next?

This is our first podcast that we've been on where we've discussed the Diefendorff brand. Stay tuned for more!